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Product Marketing Manager

Full-Time - Hybrid - New York, US or Tel Aviv District, Israel

marketing-1 Dev Team-1 Other employee HR-2 Data Partners Group

About BRIA AI

At Bria, we are pioneers in visual Generative AI, delivering cutting-edge, responsible solutions for commercial use. Built on the largest licensed dataset and developed with industry leaders, our technology ensures superior quality, copyright protection, and safe content usage. Our platform revolutionizes visual communication by enabling developers and AI researchers to create custom models and AI-native apps and services using our foundation models, which are accessible through source code, APIs, or iFrame integration. This provides global brands, agencies, and creative platforms with complete control, privacy, and limitless potential, driving innovation and boosting productivity.

Position Overview

We are seeking a Product Marketing Manager with strong B2B experience to lead the go-to-market strategy, messaging, and enablement efforts for Bria’s platform offerings. This role is ideal for a strategic thinker who thrives in a fast-paced, highly technical environment and enjoys working cross-functionally to bring cutting-edge AI products to market.

You’ll play a pivotal role in positioning Bria as the GenAI platform of choice for responsible and scalable AI development.

Key Responsibilities

What You'll Do
  • Own positioning & messaging for Bria’s platform as a service, ensuring clear articulation of value to technical and business audiences
  • Develop go-to-market strategies for new product releases, integrations, and features
  • Drive product launch planning in close collaboration with Product, Marketing, and Sales
  • Deliver ongoing sales training sessions to ensure internal teams stay aligned with messaging, competitive positioning, and product capabilities
  • Create high-impact sales enablement materials (e.g., pitch decks, one-pagers, battle cards, demo scripts
  • Partner with the product team to translate roadmap priorities into a go-to-market plan
  • Support developer platform engagement, adoption, and community growth through blog posts, email campaigns, technical education, and dev community efforts
  • Lead competitive analysis, identifying key differentiators and GTM opportunities
  • Define and track key success metrics related to adoption, engagement, and sales impact
  • Contribute to thought leadership, case studies, and enterprise storytelling aligned with responsible AI principles

Skills & Requirements

Required Qualifications
  • 4-6 years of product marketing experience in B2B/B2D technology companies, with a proven track record of launching and scaling enterprise and/or developer-focused products
  • Native English speaker with exceptional writing and communication skills — able to craft clear, engaging, and technically accurate content for diverse audiences
  • Strong cross-functional collaboration skills, especially with Product, Marketing, and Sales teams
  • Demonstrated ability to develop positioning and messaging that resonate with enterprise buyers and align with buyer journeys and market needs
  • Analytical and metrics-driven, with experience measuring the impact of marketing programs on pipeline, adoption, and customer engagement
  • Nice-to-have: Familiarity with copyright, data governance, and AI-related regulatory concerns, and ability to translate these into clear, differentiated marketing value
Preferred Qualifications
  • Experience in visual AI, generative AI, or developer platform companies
  • Familiarity with GTM strategies and cloud marketplaces (AWS, Azure, NVIDIA)
  • Background in AI tools, creative tools, visual content creation, or digital media workflows
  • Understanding of enterprise compliance, copyright considerations, and AI regulation
  • Experience marketing to developers, ML engineers, and technical decision-makers
  • Prior experience at a high-growth startup or early-stage tech company

Why Join BRIA AI?

If you are driven by innovation and motivated by the challenge of shaping the future of visual generative AI, we would love for you to apply. You can make a significant impact in an exciting and rapidly evolving field.

*BRIA AI is an equal opportunity employer that fosters a diverse and inclusive work environment where all ideas and innovations flourish.

Requirements added by the job poster

  • Commute to this job's location
  • No need for visa sponsorship
  • Native or bilingual in English
  • 4+ years of work experience with Product Marketing

Empowering Builders, Respecting Rights

Our company is fast-growing, and we are on the lookout for exceptional talent to join our team!